ABOVE THE ARCTIC: AN INTEL DRONE MISSION
One ship. One team. One mission: Help save the polar bears, before it’s too late. Our planet’s climate is changing fast, and animals like the polar bear are struggling to adapt.
We partnered with an arctic researcher and set off on an expedition to find better, more non-invasive ways to track and protect the Polar Bears using the Intel® Falcon™ 8+ Drone . Our film followed the expedition and brought this story to the world’s attention. A social campaign gave viewers a look at the tech behind the mission and Intel’s efforts to support solutions to our planet’s biggest problems.
Role: Group Creative Director
Awards: ONE SHOW MERIT: Branded Entertainment / FAST COMPANY : World Changing Ideas / BRAND FILM FESTIVAL: Official Selection / WEBBY AWARDS: Honoree, Branded Series
Partnerships: New York Times Article
Press: Fast Company / DIgital Trends / Campaign Live / Vulture Beat / Discover Magazine
Channels: Facebook, Instagram, Youtube, Twitter, Snapchat, .com